Omega Museum Launches New Website
In May, 2010, Omega reopened its museum in Biel, Switzerland following several months of renovations. The Museum, located just opposite Omega’s headquarters, originally opened in January of 1984, and it is the oldest museum dedicated to a single watch brand. Now, the museum has a new, dedicated website. Find a link inside. Speaking of the museum’s renovation period, Omega president Stephen Urquhart likened it to an anthropological dig. Not only did we renovate the whole Museum but we also restored many of the period features of this listed building. We discovered things hidden in the archives which we didn't even know we had and when the Museum reopened, some of these objects were presented to the public for the first time. Extending the opening hours to Saturday will allow even more people to enjoy what is on display. The museum features items representing the brand's entire history, from the watchmaker's bench used by Louis Brandt when he began to make watches more than

Watch Spotting: Audemars Piguet CEO Francois Bennahmias Wearing A Royal Oak Extra-Thin Tourbillon At Art Basel
Dropping by the Audemars Piguet lounge at Art Basel this week, we just had to see what the man in charge, CEO Francois Bennahmias, had on his wrist. While he could be sporting something much more complicated or over-the-top, we caught glimpses of something much more understated from under Bennahmias' cuff. It turns out he was wearing the Royal Oak Extra-Thin Tourbillon, a piece that combines the history of the Royal Oak and the robustness of a true sport watch with the complexity of an ultra-thin tourbillon, perfectly encapsulating what makes Audemars Piguet so interesting today. 2 OF 5 Audemars Piguet is in its second year of sponsorship with Art Basel, the world's leading fair for high-end contemporary art, that, funnily enough, takes place in the very same exhibition halls as Baselworld. While I'll admit it was a bit strange walking through the familiar buildings looking at paintings and sculptures instead of the usual horological curiosities, Audemars Pigu

Official Panda Unveiling
I unveiled my Panda on Monday this week after bring our new daughter home from the hospital.Note to self: Buy wife jewellery from her favourite store each time, worked a charmNo fall out, maybe it was the new baby but I though it was better safe than sorry.I will be able to wear it finally this weekend after nearly two months in the safe

Omega Solar Impulse
Anyone with an Omega Solar Impulse care to share their thoughts or pictures?

Crazy and unrealistic market environment for ADs
Everyday, my firm gets multiple calls from total strangers inquiring about our inventory. As has been our policy, we would advise these clients to visit. Used to be the calls only involved the Daytonas. Now, it's on nearly every Professional series watch. I'm not trying to be flippant here but isn't it my right to decide who should purchase these rare models? If I have a SS Sub in the case, 9 out of 10 it's going to be sold to a flipper, unless I intervene. Even at full price, the end user is not in my store. Filling out warranties and removing all the protective plastics isn't a disincentive. Do I have to play 20 questions just to qualify the buyer? Only sell to clients I know?Ask to see a photo of their collection?Rolex has no response.