Making the Tissot Sea Touch Video: Tissot Has Never Looked So Bad Ass
We often think of watchmaking as a quaint, old world, manual operation - wizened men hunched over a desk, loupe planted firmly in the eye, carving out steel components with 19th century tools. While there still are watch manufactures that preserve the old ways of doing things, even the storied companies like Patek and Lange fully embrace the latest technology for parts of the process where it makes sense. Similarly, even mass produced pieces require some manual steps and the steady hands of trained watchmakers to assemble.Take, for example, the Tissot Sea Touch. The Sea Touch is a quartz ana-digi multifunctional dive watch from the Swatch Group's entry level marque. Though it's a thoroughly modern underwater tool, with electronic compass, depth gauge and dive log functions, as the following video shows, there are still some human processes involved in its manufacture. This video is a fascinating inside look at how Tissot builds a watch in large numbers. We see hands being stamped and l

Closeups of the New Offshore Diver in White Ceramic
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