What It's Like Being A Brand Ambassador For Maurice Lacroix Watches - Video
This is actually a very telling tale, and is not at all unique to Maurice Lacroix. Look closely and you get to see exactly what it is like being a brand ambassador for a Swiss watch brand. Here you have outgoing British golfer Justin Rose being courted by Maruice Lacriox to becoming a brand ambassador them. This can mean, among other things, wearing only Maurice Lacroix watches in public, and wearing Maurice Larcroix branded clothing while playing golf. In exchange the brand ambassador gets money, and ideally some watches. In this video Mr. Rose gets at least one watch (the rest might be loaners). What is interesting about this video is that is really captures what occurs in reality. Mr. Rose is not a watch enthusiast by nature, but he does like watches - further he does not yet know a lot about the brand. Like all proud Swiss watch brands, Maurice Lacroix flies Justin to Switzerland (Zurich in this case) to meet their people, view the factory, and get the "treatment." This is an impor

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