Breitling Emergency II Watch Featured In Top Gear's Last Aired Challenge
Being both a full-on watch and?car nut, you can imagine my surprise when in season 22 of British motoring show Top Gear I saw an entire "challenge" featuring a Breitling?Emergency II watch. Sure,?it is not unusual for watch enthusiasts to be car nuts as well �C I have met countless watch nerds over the last few years who, after a bit of conversation,?showed their car lover side as well. Top Gear is a?motoring show that needs no introduction to any car fan in the world: viewed by around 350 million people every week in over 170 countries around the?globe, it features "three middle-aged men mucking about," driving in the latest and greatest sport cars, SUVs, luxury sedans, and, sometimes, in the worst machines the car industry has ever produced throughout its history.Given that vast audience in the hundreds of millions, Top Gear may seem the ideal vehicle (pun intended) for product placement. However �C other than the cars, of course �C product placements in the show have been few and far b

IWC had already developed its marketing and retail efforts
The work for the site built on a sophisticated and contemporary design language that IWC had already developed its marketing and retail efforts.

New Cosmonaute Black Steel
Just saw Breitling's tweet this morning about the new Black Steel Cosmonaute YouTube Video$9590 seems like a lot of money, over 1k more than limited steel version. Sure looks great in black though.

PAM 372 "marseillaise" : review and pictures
Hello all,Here is a full review of my PAM 372 N11xx/3500.Bought new from Frojo AD in Marseille.In fact, it was my second PAM 372, as the AD in Monaco had also been able to provide me with a PAM 372 (N10xx/3500). So I bought the two but decide to keep only the one from Marseille.Hence the surname marseillaise !I managed to get this one thanks to french paneristi and watch enthusiasts. It was the first one I managed to order at an AD. So the story of getting this one is pretty peculiar for me.Here are the pics.PAM 372 N-serial 11xx/3500Packaging and box

There is a new Basel teaser at Rolex.com
But not yet.