Bitten by the AP bug!
Well, I thought I was done with watches for 2016 but yesterday I purchased my second AP for the year....it's a 42mm elephant and I can't wait to get it on a Horus grey camo strap - will post pics as soon as it arrives!Feeling as giddy as a schoolgirl

AP ROO 42mm - Bracelet??
I had ordered a used AP bracelet for my 42mm Panda, but the seller has let me down.I now need to source another one, ideally a great condition used one so as to keep the cost down so going through AP isn't really an option. Any TRF members got any idea where I could find one please?

Patek theorists, haters, conspiracy buffs...
There are several threads that are ongoing that all fall under the above title. In one case the abhorrent behavior of one specific AD is being blamed on the brand. In another the brand is being described as out of touch with their new youth target market.Before addressing these specific assertions let's consider what PPs primary goals are as a business and what strategies are being implemented to support this long term goal. First and foremost PP wants to safe guard the historic prestige and exclusivity associated with their iconic name. This is a generational business imperative not to be deviated from for short term gain. In order to do this they have stuck to a core strategy of producing in limited numbers, arguably the finest timepieces available for purchase by the public at large. I will speculate that very few people who own a PP purchased it as either their first watch or own it as their only watch. That said the target market is a slightly older, more informed or intere

last tgif of 2017....
wishing everyone a happy, safe and healthy new year

Opinions on how this Sub C looks
I tried on my buddy's Sub C last week and was wondering if everyone felt the same as I did. I just am not thrilled with how it looks on me. Despite being impressive, I think for my wrist I much prefer the look of the older style case. I guess this rules out a SD43 Thoughts?