Why Apple Watch Is Heavily Marketed To Women
Smartwatch makers may have a lot more to thank Apple for than they realize. It will be Apple alone whose efforts will make smartwatches a successful consumer product. While the smartwatch market apparently sold 6.8 million units in 2014 (an apparent 82% increase over 2013 according to smartwatchgroupwatches-dealer), the industry is still just learning to walk and has an extremely limited adoption rate among mainstream consumers. Thanks to a lot of good advice and some great hires, Apple understands that the Apple Watch (hands-on here) is a tech device which mainstream consumers primarily conceive as a fashion item because it is something they wear. Apple also knows that women are going to be an extremely important consumer of the Apple Watch and marketing to them will be a key part of the Apple Watch's first-year success.Apple Watch ad spread in Vogue March 2015Animated Apple Watch ad in digital copy of Vogue March 2015Even though the Apple Watch has been covered by mainstream media, i

3700/1 vintage / Beyer vintage division
I do not recall who it was on this forum that was looking into the 5711 and /or the 3700 and 3800.I just wanted to let you guys know that Beyer in Zurich has a vintage division with which they do not advertise anywhere. They source pieces from existing clients, know their history, have the watches completely overhauled at PP and issued with new Archive records.There is no price list and no published inventory so you have to contact them but their inventory is changing regularly.They have a big catalog of pieces they have but you have to either go there and browse it through or ask them on the phone to flip through it with you. Its not digitized: paper version only.When I was there last they just received a 3700 fom 1978 with grey Beyer dial and bracelet. There was no price yet as it yet had be sent for the revision.They had a rose gold enamel (grand feu I think it was) calatrava of which only 30 exist, with strap and the rosegold gold bracelet, original to that model but unused/unpurch

Are all the new Nautilus Models around 40MM?
Hey guys.Excuse my lack of knowledge, as I am a pretty new enthusiast, that has a disease of some kind to own the PP Nautilus.I have yet to find one at the AD as they are always out of stock to try it on, but I have fallen in love with what I have been seeing on the forums.I am certain that a 40mm will be too big for my tiny wrists.I can see that the older 3800 was a 37mm. However I can't see this as part of the collection in PP's official site. Assuming they obviously discontinued this.Is it an easy find? When did they discontinue it?Any info for the smaller wrist guys is appreciated.Thanks guys!

Trading 5127R for 5296R?
Thinking of trading my 5127R for 5296R. Would you guys do the trade? Any 5296R owners here? Greatly appreciate encouraging photos of 5296R.

Full List of new releases from Panerai Today.
I saw the Panerai Due series listed in a thread but here is the full list of the new models and remodels that have been released in Florence at the Dive into Time event..paneraicentral/new-pa...time-florence/I'm updating the picture galleries for each watch as well so they should be clickable shortly. The new P.9010 series is basically a revamp of some classic models like the 312, 359, etc....thinner 1950's case some added blue to the subdial for starters.They also introduced a 1950's Carbotech in 44mm