Parmigiani Bugatti 10-Year Anniversary Watch Debuts at Pebble Beach Concours d’Elegance
The first watch to arise from the partnership of boutique Swiss watch brand Parmigiani Fleurier and French luxury automaker Bugatti, the Bugatti Type 370 watch, launched in 2004. To commemorate 10 years of the partnership, and 10 years of Parmigiani Bugatti watches, Parmigiani unveiled the first of three limited-edition anniversary models at this year’s Pebble Beach Concours d’Elegance.The Parmigiani Bugatti Type 370 Mythe takes its cues from the “engine block for thew wrist” aesthetic of that original Type 370 watch, including its unprecedented “transverse tubular” movement design, which assembles the plates and gears along a horizontal axis rather than a traditional vertical one. Parmigiani says that the new watch marks a return to classical haute horlogerie techniques, eschewing some of the more avant-garde, futuristic components of some previous Bugatti watches, such as the Bugatti Vitesse and Bugatti Super Sport.The case is designed in the class

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