Three Luxury Women's Watches With Real Movement; From Van Cleef & Arpels, and Chopard, Perrelet
...Watch movement.No, I don't just mean the watch movement that powers the watch. I mean something about these watches literally 'moves' in a playful sense to add interest and novelty to that watch. Men's watches don't really have things that just flail about, but women's watches are meant to attract attention, both from the wearer, and her audience.You'll notice that these three watches heavily feature the use of diamonds. Well women do like diamonds, but there is another reason. Not to sound remedial, but people like diamonds because they shine. The shine comes from light refracting off the various flat planes on the cut gem. When you are inspecting a diamond, you gently turn it in the light to admire its sparkle. Using this same concept, the designers of these three watches specifically places diamonds on the moving parts so as to enhance the sparkle factor. I do hope that "sparkle factor" now becomes an industry terms.The first watch is a new release from Van Cleef & Arpels. Th

Target audience of AP
Wanted to run an observation by the group here. I've been a fan on the Brand and the quality of the watches and movement finishing for a while but something is keeping me away. I've started to notice younger and younger aged gentlemen wearing APs. Mostly Rubber Clad/Offshore and few Royal Oaks. The marketing too has gone heavy on sports,and social media. Also seeing virtually no adverts or launches for the non Royal Oak line or dress watches which is a shame. Has AP changed things around when it comes to the target audience?It's a superb brand and watch maker,but it feels like more a fashion icon/status symbol in last few months to years. Sent from my iPhone using Tapatalk

Awesome lunchtime at an AD!
Sometimes pictures speak 1000 words! Exhibit 1.

44mm SS Novelty 26400SO thoughts.
I traded my only AP (26320) 6 months back and focused on collecting Rolex however I'm on the verge of coming back and trading my DSSD for SS/ceramic Novelty. Not a fan of the rubber strap but will order a GP in a few weeks and despite it's larger size,( incidentally I intended to go down a notch despite flirting with the idea of YMII) I'm actually looking forward to it. I have a few week wait until it's here but looking for wrist shots and assurances that this is a good move for me.Any owners out there willing to give their thoughts?

5980 1a
What has the 5980 1A been selling for lately?