Tiger Woods Signs Endorsement Deal with Rolex
Today Tiger Woods and Rolex announced a new partnership that marks the return of Woods to the world of big-time endorsements. The deal follows TAG Heuer’s August decision to drop Woods as an ambassador, and it is the first major endorsement deal for Woods since the downfall that began in November, 2009. “Rolex is convinced that Tiger Woods still has a long career ahead of him and that he has all the qualities required to continue to mark the history of golf,” Rolex said in a statement posted on its official website on Wednesday. “The brand is committed to accompanying him in his new challenges.”“This association pays tribute to the exceptional stature of Tiger Woods and the leading role he plays in forging the sport’s global appeal. It also constitutes a joint commitment to the future.”In a sense, Woods is returning home. He signed an endorsement deal with Rolex’s Tudor brand in 1997, shortly after turning pro.The terms of the new d

Bring a Loupe: A Submariner You Probably Haven't Seen Before, An Enicar You Likely Did Not Know,
This week's Bring A Loupe will cover rare and attractive watches, available right now on eBay and at upcoming European auctions. Among our picks, you should not miss one of the rarest Tudor Submariners: the reference 7923, an early diver with a manually-wound movement. You will also find a white dial chronograph from Enicar, and a highly controversial Heuer Autavia. Dive watches will be represented, with a rare Longines and a funky Universal Geneve. This is your Bring A Loupe for November 20, 2015. A Funky Polerouter Sub From Universal Geneve �C A Lot Of Orange At Once 1 OF 12 The second execution of the Polerouter Sub makes the first execution that we covered here appear almost conventional in comparison. Design-wise the second execution announced the 1970's with its bright orange hands, its large asymmetrical case, and the innovative indexes. Like the first execution, it houses an automatic movement with micro-rotor, the caliber 69, a rare feature in a div

Collectibility?
I always thought that collectibility was part of the Panerai special edition fun. These are low production watches after all. However, I was soured to this side of it when the new Cali dial watches were introduced. This, in part, lead me to sell off my 249. Initially, prices held and I thought perhaps I over reacted. Looking at the For Sale section today I am saddened to see how far 249 prices have fallen in the secondary market.I personally will no longer take collectibility into account with my future Panerai purchases. Re-releasing special editions in anyway just stinks. Sorry for the rant, but it just hit home today.

Rolex Sea-Dweller 126600 Rare In Stock?
Are these rare to find instock at AD's? I was under the impressions that there was a waiting list, but happened to see one in the case at my AD over the weekend...

INCOMING! Sky Dweller
Just a quick post to introduce my new piece. Had the call two weeks ago from my AD and today was the first opportunity I could go to collect - it was a long two weeks! The watch has surpassed all my expectations, the white dial is amazing - it looks so different in different types of light, from silver in certain conditions to off white in others to matt white. Its really comfortable to wear and surprisingly easy to set. Anyways, I'll keep it brief as its late and been a long day. I've posted a few quick shots which I hope you all enjoy and will take some better ones over the next few days. Thanks for reading!IMG_20180126_143759.jpgIMG_20180126_153148.jpgIMG_20180126_210944.jpg