IWC Opens its Flagship New York Boutique with VIP Gala, Limited-Edition Watch
Some would say that IWC Schaffhausen opening its first U.S. flagship boutique in New York City is long overdue; after all, the brand, which was established in 1868, has the distinction of being one of the very few Swiss brands to be founded by an American, Florentine Ariosto Jones. This week, IWC cut the ribbon on this long-awaited landmark, located on New York’s fashionable Madison Avenue, in grand fashion, with an exclusive cocktail party attended by celebrity friends of the brand and the launch of a U.S.-only limited edition timepiece. IWC’s many fans are likely to find that the store was worth the wait.The opening-night affair? saw appearances by such notable IWC fans as supermodels Adrianna Lima and Karolina Kurkova; actors Matthew Fox (“Lost”), Channing Tatum (“The Vow”), and Chris Hemsworth (“The Avengers”); and boxing legends Evander Holyfield and Larry Holmes. Also in attendance were several notable people connected to boxing ico

Is The Swatch Group Interested In Fighting Apple Over The iWatch Trademark?
Swatch Group, one of the largest companies in the watch world, is defending its "iSwatch" trademark in anticipation of an iWatch from Apple - one of the most valuable companies in the world. Going on the offense and filing disputes to defend the iSwatch mark may be the correct course of action for Swatch if Apple does indeed choose to name their very likely upcoming smartwatch product "iWatch."The situation is seemingly simple. The Swatch Group, which owns the watch brand Swatch has been using the iSwatch name for several years as related to a product collection. Swatch anticipates that Apple will release a product called "iWatch" in the near future and is using legal means to defend the iSwatch name claiming that the term iWatch would be confusingly similar to iWatch in certain parts of the world such as the United States. Nevertheless, the situation becomes much more complex as there are many countries to take into consideration, and of course the differences between the literal phra

Yonger & Bresson Automatic Chronograph Snake Skin Strap Watch: For A French Cowboy
I've heard of French leather, but never French snakeskin. The images I have included around these Yonger & Bresson watches are of what I imagine when I see this watch and realize it's origin. This is clearly an attempt at a French Cowboy accessory. Younger & Bresson is a French watch maker making some clearly unique watches. The watches are proudly made in France which is becoming en vogue for watchmakers of the region. Although the movement is likely a Swiss ETA Valjoux 7750, the watch still reads Fabrique en France, as the country of assembly. Still the name Yonger and Bresson sounds like an old west handgun maker. Does any part of that name actually sound French to you?Few details are known about the watches themselves, but they are in steel or rose gold plated steel in cases that are likely 42-4mm wide. The dial designs are based upon the theme of being for the snake skin enthusiast. Some will be offended by the reptilian leather straps, while others will drool over the P

5711 Blue Dial available at New Jersey AD
Hi, just wanted to let anyone who's interested know that LaViano Jewelers in Westwood, NJ just this morning got in a brand new 5711 blue dial. I'm getting one from my local AD soon so I passed on it. I have no affiliation with this dealer and just wanted to share the info as I know how incredibly hard these are to come by. Call and ask for Mike!

Are your Pam's accurate? mine aren't...
Been noticing some problems on my Pams, haven't yet been keeping exact track, started tonight though, but they clearly don't keep very good time, from what it seems to me, again I haven't yet kept a clear record yet, in 1 week they have more or less 1-2 minutes difference with the exact time, as for power reserve they are fine except for my 233, sometimes it's ok, sometimes in 3 hours 20-25% of the power reserve is gone after rewinding, then it seems to go away slower, and sometimes it works normally. I will keep a close watch on both power reserve and accuracy, and see how it goes, but for 3 new unworn watches from years 2000 and 2009 it's not very encouraging, especially knowing that I am very careful with them, never drop them or hit something…I found a graphic here which shows parameters for chronometer watches, clearly I am way out of of the acceptance… It seems to me that I am in typical for vintage mechanical watch, which for me my Pam's are clearly not vintage, but