Great Breguet Transatlantique XX Watch, Sold In The Wrong Tone
With the competition out there for the luxury buyer, watches don't always just sell themselves, even if they are really beautiful. Sometimes a bad sell can cast an pale yellow light on an otherwise excellent timepiece. Let me tell you what is wrong with this approach:The Good:It is a video, and it shows the watch clean and from most angles. It has accurate information (if you care to listen). Oh, and the video actually plays and is accessible on YouTube (not that watch buyers are going there). Video selling is really powerful. Not only can you get the attention of lots of potential buyers, but you can show off the watch in its natural environment (on a wrist), and in reference to a human for size of the watch. These are good things, but you can ruin a video with bad production value, an "anemic" host, and an amateur presentation of the watch.The Bad:Who is this guy? Is he Gray? Is he one of the "sons?" Banish the thought the someone actually hired this monotone-voiced mood killer. I a

Resale Value: AP vs. Rolex
So I've been trying to talk my wife into letting me pick up a 15400 for myself and one thing I mentioned is that they were pretty liquid. If for some reason I needed to sell it, I could do so fairly quickly. Then she started asking about values and how it holds up vs. Rolex and why I don't get another Rolex instead. I wasn't sure but I told her they were about the same, but Rolex is probably a bit easier to offload.What do you guys think? What would be the average depreciation per year for a standard SS Rolex vs. a SS AP of similar cost? I was thinking they would both be the same at about 5% per year.She actually would rather see me get the blue faced yachtmaster but I cant get the AP out of my head.

Please provide your opinion
For the first Patek, A - 5990 B- 5905P, or C - 5960G

Yin and Yang my perfect combo
I started my PAM journey since 2008 and have acquired a number of PAMs. My PAM journey has come to an end and I have settled in with these 2 pieces that I call the Yin and Yang of my collection. I just wanted to share with you this photo.

Who was on the fence to make a new Rolex purchase and are buying now??
Who was waiting to see what the new releases were before they made their next purchase?