World Watch Report 2009 Reveals Online Trends
Digital marketing specialist IC-Agency has released the 5th World Watch Report market study. Its conclusions are based on a sample of more than 300 million global online searches relating to 25 watch brands in 7 export markets: China, Japan, the United States, the United Kingdom, Italy, France and Germany. The study found that the 3 most-searched watch models are the Omega Seamaster and Speedmaster, and the Rolex Daytona, in that order. In terms of global demand distribution for luxury watches, Europe leads the way with a 44.2% market share. Within Europe, the UK is tops (14.6%), followed by Germany (12.1%), Italy (9.6%) and France (7.7%). The USA remains the most important single market at 42.8%. Asia is still weak, with 13.2% market share, but China (7.4%) overtakes Japan (5.8%). This is important because China’s level of Internet usage is only 22%, compared with 74% in Japan. The Chinese are mainly interested in brands (77%), and are less interested in models (less than 10%, c

RO 15400 vs. Ceramic Diver (Orange)
Good morning! Does anyone have any comparison pictures of the RO 15400 vs. Ceramic Diver (Orange)? I guess any diver would do but my interest is in the ceramic version. I'm just curious on the difference in size thickness.I have toyed with the notion of flipping my 15400 for one but sadly there are no dealers in Georgia for me to go and compare myself.

Patek Philippe Museum - Geneva
I was under the misperceptions that the museum was a special history to PP themselves, but was completely mistaken! Covering 3 floors it's dedicated to horology as a whole. One floor shows the various benches, engraving machines, chain making etc of a typical workshop and has a resident watch maker that you can observe through glass. He is only present during the week.The next floor has a collection of over 1000 pieces from the earliest watches, automoters and ink chronographs. It was fascinating to see that the first chronograph actually dropped ink on the dial that you would then read off and clean. I thoroughly enjoyed the automations in particular a tiny hummingbird that fully moved wings, neck and beak and couldn't have been bigger than 2cm. To think that level of craftsmanship was available in those times wis mind boggling.We then have a floor dedicated to PP. That includes all the enamel watches and clocks and the journey of their different models and relationship with Tiffany a

Panerai Crown Guard
Question related to service...After several years of heavy use, my old man is giving me his Panerai 299. While generally in good shape, the crown guard is pretty loose and jiggles around. Certainly not useful any more in preventing ingress of water. Is there a way to tighten it myself using inexpensive tools I can buy online, or would you recommend either bringing it in to an AD for service/sending it to Panerai. All else being equal or nearly equal, I'd go with the lowest-cost option. Thanks!

Anyone brushed a SS SkyDweller?
Would love to see if anyone has had their SS Skydweller brushed. Thinking of doing it if/when I get one from my AD. Love the functionality of the piece, but not so hot on PCLs.