Swatch Switches Gears, Plans Smart Watch, Says Wall Street Journal
For the longest time, Swiss executives had pretended that the looming Smartwatch category would have little effect on their business. But today, the Wall Street Journal reports that Swatch will add fitness capabilities to some of its touch line of watches. The products will be first shown in 2015. You can read the WSJ's full analysis of this apparent change in course for Swatch right here.

The Breguet Classique Chronometrie 7727 Takes The Top Prize At The 2014 Grand Prix d'Horlogerie
Coming to you live from the grand theater in Geneva, watchmaking's top prize, the “AIGUILLE D’OR” has been presented to Breguet's Classique Chronométrie 7727. This simple appearing watch is anything but, and actually represents years of development, six new patents, and innovation in not only high-frequency calibers, but also magnetism and materials, all in a thin elegant case with welded lugs and an engine-turned dial that is true Breguet at its very core. Here we'll explain what makes this Breguet watch so special, and give you the list of each category winner at this year's Grand Prix d'Horlogerie de Geneve. "AIGUILLE D'OR" �C Breguet Classique Chronometrie 7727 2 OF 17 The Breguet Classique Chronométrie has so much going for it, and in such an understated package. First, Breguet's master watchmaker patented the concept of magnetic pivots on November 9, 2010. The magnetic pivots of this watch not only remove

Serial number
The SN of modern SmPs is under the lug, but is the SN somewhere inside the case too?

At my office...
With one of my new favorites!Sent from my iPhone using Tapatalk

SD43 Owners Thread.
Lets start the Month off well, with a new owners thread for the new SD43Please post with a picture.From what i understand Aurum Group had 25 off these watches, it will be interesting how many forum members managed to get one.ThanksMark