Bell & Ross Launches New Website: Easy on the Eyes, Not Easy on the Wallet
Let's face it, sometimes we're drawn to a timepiece not by its physical merits or its history, but by the image it projects. In our information-saturated era, what can set a watch company apart from the rest are the stories it tells. (Tested in ejection seats! First to the top of Everest!) Marketing is a huge component of a watch company's budget and this includes the press events, celebrity ambassadors and advertising. But a company's website is its front door, often the first place someone experiences a watch, whether he's in Topeka or Tokyo. So it pays to get it right. Bell & Ross has always been a company that has leaned heavily on its marketing and its storytelling. And with the launch of the company's new Website, their online presence carries this even further forward.The new website is fresh and uncluttered and easy to navigate. B&R's three lines - Aviation, Marine and Vintage stand front and center on the splash page and there are audio cues to get your juices flowing - a crac

Introducing The Brand New A. Lange & S?hne Lange 1, With New In-House Caliber (Live Pics, Full S
This is one of the quietest new releases of SIHH, but arguably one of our favorites. There is a brand new Lange 1. Most people didn't really pick up on it because aesthetically, the new Lange 1 looks just like the old Lange 1 (with two slight, slight differences I'll get into). But in fact, the watch you see here has an entirely brand new, built from the ground-up, in-house caliber that offers some subtle but meaningful upgrades. Let's get into it. 2 OF 6 The caliber inside the Lange 1 was among Lange's first ever developed, meaning it has been a quarter century since the design of this caliber began. The men and women of Glash��tte felt it was time, though no one asked for it, to give its most iconic model an internal upgrade. So, beginning with this model year, the Lange 1 will house caliber L121.1, the 50th new caliber since its re-birth two decades ago. Lange is quick to point out that the goals and aesthetics of this new caliber are indeed the same as the original, th

too pretty to not be mentioned :)
i haven't seen any mention of the hour vision around here...i just love the watch..it has too many things good about it that appeal to me:-the design and sapphire construction is bold, new, very pleasing and refreshing.-the movement calibres 8500/8501 were especially designed from scratch and put in this watch.-the blue seconds hand just takes my breath away.in all it is my dream dress watch....any one please has any pics of their own hour vision watches, wrist shots or anything, please share.I am sharing just some googled pics......p.s.i love the stainless steel version with leather strap but i am sure the others look lovely too..leather and silver rather than gold and bracelet is just my taste :)

Another ��My Dad��s�� Rolex and Japan RSC inflexibility..
So below is my Dad’s Date that I bought him for his 80th birthday. Had it engraved on the back from me. He passed away three years later and it was passed along back to me.I had it serviced just under 6 years ago at the RSC here in Japan. Quite expensive, complete overhaul and new clasp.Fast forward to today. I finally decided to change the white Arabic dial to blue Arabic. ��42,000. Found out the price in a catalogue at an AD. It took me so long to finally decide to change the dial because you know it is my Dad’s watch and I didn’t want the RSC to take the white dial as they often do and not return it. I was assured by my buddy who works at a grey that they won’t take it. So I race down to the RSC today on lunch break with my Dad’s Date.Yes they will replace the white dial for blue and they will return the original white dial. �� 42,000.So far so good. Then the counter person and then later one of their watch repair people both INSIST that I must have it se

Can I wear my Rolex in the Appalachian Mountains?
Spring Break 2018 in the gorgeous Appalachian mountains of North Carolina. I think the Datejust II is up for the task! White dial right at home with the beautiful powdered snow in the background. She is far from her normal comfort zone of central Florida but seems right at home on my wrist wherever I am! Happy Spring Break 2018!Sent from my iPhone using Tapatalk